Course - Coventry University, UK MBA (International Marketing) Part-Time @ INTI International College, Subang

Coventry University, UK MBA (International Marketing) Part-Time @ INTI International College, Subang

This MBA is designed for you to undertake the academic modules along with either an individual project based on internship, consultancy, or an academic dissertation. This programme follows a 100% coursework structure and will equip you with profound knowledge in strategy, marketing, leadership, finance, global business, and creativity.

Class conducted at: INTI International College Subang

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  • Description
  • Course Profile
  • Awarding Body
  • Alumni Profiles & Testimonial
  • Why Study MBA at INTI International College Subang?
  • Entry Requirements & Payment Plan
  • Additional information


What’s special about this MBA programme

  • Complete 12 Modules & 1 Organisation Internship or 1 Consulting Project or 1 Dissertation in 2 years programme
  • The course is 100% coursework-based & no written examination
  • One of the tops ranked UK MBA in Malaysia
  • Highly valued by many world-class business organisations
  • Industry-Driven Courses accredited by MQA, MOHE, KPT and JPA
  • Courses taught by the PhD Qualified Malaysian lecturers
  • Practical Learning with Outstanding Networking
  • Aim to advance your career, develop entrepreneurial skills & global business expertise

Feature Highlights

  • Class: Weekend / Evening Classes
  • Accreditation: Provisional Accredited by MQA, JPA & MOHE
  • Assessment: Coursework Based (No Written Examination)
Size of Class
  •  Rated by STUDYMASTERS Consultants 

You can obtain a UK Master Degree, with minimal disruption to your work and family life. 
The flexible schedule systems free up your weekdays nights and most of your weekends to accommodate your busy schedules.
MBA graduates are well equipped with up-to-date skills and knowledge to head their organisations or drive their business to the next level.

Why choose Coventry University’s  MBA

Identical Award from Coventry University (CU), UK

  • Teaching and learning materials used are from Coventry University, UK.
  • Coursework is moderated by the faculty members from the UK to ensure the graduate outcome quality.

Focused on Developing Employability Skills

  • Dedicated modules focused on building essential soft skills for better career prospects.
  • Gain real work experience through INTI employer’s project.
  • Professional workshop series.
  • Industry engagements via employer projects.
  • Guaranteed internships placement.

Flexible Programme Structure

  • 100% coursework.
  • Options to complete with dissertations, internship or consulting project.

Global exposure via an option to transfer to Coventry University London campus for degree completion.

Award & Recognition

  • Top New University in the Complete University Guide 2018 league tables.
  • Ranked 12th in the UK in the Guardian University Guide 2018.
  • Top 200 in the world in the Times Higher Education Young University Rankings (2017).
  • Ranked 15th in the UK – The Guardian University Guide 2016.
  • Top University for Student Satisfaction (The Times and Sunday Times Good University Guide 2016).
  • Voted as Modern University of the Year for three consecutive years; 2014, 2015 and 2016 (The Times and Sunday Times Good University Guide 2016)
  • Ranked in the top 4% of higher education institutions in the world (QS World Rankings 2016).
  • 91% of our students are happy with the quality of their course (NSS 2016).
  • University of the Year 2015 – Times Higher Educational Awards.
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Master of Business Administration (MBA) Specialisation in International Marketing in collaboration with Coventry University, UK
INTI International College Subang: KPT/JPS (MQA/PA3759) 06/2019


The Coventry University Master of Business Administration (MBA) specialise in International Marketing is an internationally recognised business qualification. The MBA is highly valued by many world-class business organisations and is a useful certification that graduate students can acquire in order to help enhance their managerial prospects/careers in a world characterised by strong global competition, new technological leaps, continuous change, Corporate Social Responsibility (CSR), ethical and sustainable business management and the speed of change and its global nature.

Learning to manage in this business context requires new and higher levels of knowledge, business and personal skills. Hence, companies will continue to seek graduate MBA students with a view to renewing and refreshing their organisation and who possess the skills needed to implement change, to turn threats into opportunities and to sustain and improve their organisation’s competitive advantage.

The MBA in International Marketing has been designed to provide graduates with expertise in strategy, marketing, leadership, finance, global human resource management, international business, international trade, and project management in corporate social responsibility in an international context.

This MBA emphasise on the application of knowledge through teamwork, case studies, simulations and real life projects.

Course Structure

Common Subjects

  • Academic and Professional Skills
  • Sustainable Strategy from Planning to Implementation
  • Marketing in a Global Age
  • Leading in a Changing World
  • Finance, Funding and Legislative Frameworks for Success
  • Employability and Consultancy Skills
  • Business and Management Research Methods
  • Organisation Internship or Consultancy Project or Dissertation

Specialisation Subjects

  • Retail and Service Marketing
  • Digital Marketing
  • Buyer Behavior Analysis - The Psychology of Buying
  • Creativity

Internship (Compulsory)
Organisation Internship or Consulting Project or Dissertation

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The Coventry University, UK

Coventry University gained its university status in 1992. Since then it has worked tirelessly to become a global enterprise, establishing multiple campuses and initiatives across the world.

As part of the Coventry University Group offering, CU Scarborough, CU London and CU Coventry offer more vocationally based courses, with flexible learning options and no end of year exams, with the aim of providing a high-quality learning solution, while also allowing students to fit studying around their busy lifestyles. In addition to this, they also offer lower tuition fees to other comparable institutes helping to make higher education affordable.

All locations offer higher education qualifications, which are accredited by Coventry University. This means all students graduate with a Coventry University award, wherever they choose to study.

Coventry has a long tradition in business education, with successful graduates from the last four decades in high profile positions worldwide and enabling our students to enjoy a modern, forward thinking education, preparing them for the future.

Coventry also offers a wide range of work and study experiences, both in the UK and internationally, that allow our students to gain important global skills that will make them stand out from the crowd.

Coventry University is one of the largest providers of business-related degree courses in Europe. To make sure our students maintain a leading edge and get the best possible business experience, we launched Coventry University London in the heart of the financial district in 2010.

Our achievements are a clear indication that the University is consistently delivering quality across a number of key areas, including student satisfaction, teaching and research quality, graduate job prospects, degree results achieved and more.

Coventry University is a forward-looking modern university with a proud tradition of providing a high-quality education with a focus on multidisciplinary research. Its commitment to the social side of learning, supported by dedicated and professional staff, has become a hallmark of the University. INTI is proud to collaborate with Coventry University to give students an added edge of qualification to advance in their careers.

Coventry University knows the difference good teaching can make to your time at university. A great experience can make you happier, help you to learn more and possibly give you that edge when it comes to getting a job.

Coventry University provides the best in:

No End of Year Exams
We’ve moved away from the end of year examinations to more modem assessment techniques, so you don’t need to worry about those last minute revision sessions.

Industry Professionals
No one knows it better than the experts, that’s why we employ academics and industry professionals, to ensure you learn the necessary theory and practical elements needed to enter the workplace.

All of our degree courses are accredited by the award-winning Coventry University, meaning when you graduate from CU Coventry, you will receive a Coventry University degree.

Placement Opportunities
When studying at CU Coventry you’ll have the chance to take a placement year, which will both look great on your CV and make you an attractive candidate for graduate jobs.

Professionally Accredited Courses
Where possible we tailor our degree courses to align with professionally accredited courses. This means whilst you’re studying your degree course you’ll also be working towards a professional qualification.

Our structured part-time timetable gives students both the convenience of regular hours and the possibility of fitting other commitments, such as a full-time job or family responsibilities, around your study.

Small Class Sizes
No one wants to be stuck at the back of a 200 seat lecture theatre! To make sure you get enough contact hours with tutors we keep our class sizes between 25-50 students.

Global Employability
At Coventry, you have the opportunity for great experiences and networking opportunities that'll ensure you're ready for the start of a successful career.

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INTI International University & Colleges Alumni

He joined a luminous list that includes Google’s Eric Schmidt and Facebook’s Mark Zuckerberg, when he won the Cannes Lions 2015. Media Person of the Year Award for his contributions to Tencent Online Media Group, China’s most successful integrated online media matrix.


LAU SENG YEESenior Executive Vice President of Tencent Holding Ltd and President of Online Media Group (OMG)

Dato’ Danny Cheah is admired for his impeccable sense of timing, keen foresight and networking prowess. As the Executive Director of the Mammoth Empire Group, he spearheads one of Malaysia’s most exciting property development companies, synonymous with one-of-a-kind residential, retail and hotel development projects such as the iconic Empire City.


DATO’ DANNY CHEAHExecutive Director of the Mammoth Empire Group

Ng Cheong Choon turned a plastic device and a bag of rubber bands into Rainbow Loom - one of the hottest toy fads since Beanie Babies.



Tan Kee Hian is the CEO of the NBL Asia, an organisation that aims to nurture future professional sports athletes in Malaysia.



Michael Teoh is the founder of Thriving Talents, a talent development solutions company focusing on the Gen-Y and Gen-Z workforce and an award-winning entrepreneur. He has worked with Fortune 500 companies across 38 countries, is a Special Advisor to the President of the World Youth Parliament based in Geneva and is recognised as Malaysia’s National Youth Icon alongside Dato’ Lee Chong Wei and Dato’ Nicol David – and he is only 28.


MICHAEL TEOHFounder, Thriving Talents Company

Angeline Teh is currently a producer of the first ever sports show on Malaysian airwaves – Bar None – which is aired every Saturday at 10am on BFM, the country’s only independent radio station.



Neoh Shan Qi is a Traditional Chinese Medicine physician and the founder of the Golden Traditional Chinese Medicine (TCM) Hall – a TCM practice in Penang that offers TCM consultation, diagnosis, acupuncture, herbal prescriptions and cupping treatments.


NEOH SHAN QIFounder, Golden Traditional Chinese Medicine (TCM)

Sheema Rajoo is currently an auditor with PricewaterhouseCoopers (PwC), one of the largest professional services firms in the world. She is also the Programme Director for the Junior Chamber International (JCI), a global not-for-profit organisation of close to 200,000 young professionals and entrepreneurs, which aims to provide development opportunities that empowers young people to create positive change.


SHEEMA RAJOOAuditor, PricewaterhouseCoopers (PwC)

Student Testimonials Video


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Why Study MBA at INTI International College Subang?

With over 30 years of empowering young minds and more than 55,000 graduates to testify to the quality education delivered, INTI is one of the most respected and trusted names in the Malaysian private higher education sector. INTI is part of the Laureate International Universities network - the largest global network of higher education institutions with more than one million students enrolled in more than 70 institutions in 25 countries at more than 200 campuses and online.

Being part of the Laureate network means that on top of what it already offers, INTI provides access to the global resources, best practices, teaching methods, international faculty and management tools that are truly world class. Studying at INTI International University and Colleges brings benefits that come directly from the strength of the Laureate International Universities network. The Laureate Network is the largest and fastest growing global network of private universities that provides INTI with access to global resources, best practices, teaching methods, international faculty and management tools that are truly world class.

Part of the Laureate International Universities
Spanning across Central, North and East Malaysia, INTI International University and Colleges has founded over 30 years ago and is a leading provider of quality education, offering the widest array of pathways to graduate success. Over the years, we have formed solid ties with top tier universities and key industry players to ensure that the rights skills and winning spirit are instilled in our graduates.

A key differentiator at INTI is that our students are part of the world's largest operator of private universities, Laureate International Universities. Providing a new dimension to INTI's programmes, the prestigious network of Laureate International Universities opens new frontiers for students through its emphasis on career-focused programmes and internationalism, which is a common thread across the countries it operates in.

Every year, INTI students work to provide solutions for over 50 industry projects presented by large corporations and attend over 20 lectures by distinguished speakers, setting a new benchmark for the Malaysian education sector. The latest teaching methodologies and technologies, along with experiential learning is applied at all INTI campuses, while courses and subjects are constantly updated to meet the evolving global market needs.

For over 2 decades, INTI has been at the forefront of higher education in Malaysia for both foundation and postgraduate programmes. The emphasis on a career-focused education, 21st-century quality and internationalism help nurture and mould every INTI student into an adaptable graduate who is able to make a seamless transition into the working world. INTI is committed to providing the best quality education backed by world-class facilities and resources for all its students – no matter what the choice of study.

INTI collaborates with many award-winning higher learning institutions globally including the UK, US, Australia, New Zealand and Jakarta. The Laureate International Universities network gives opportunities to students from all INTI campuses in Malaysia to use their resources. As a result of the synergy with the Laureate network, there will be increased student and lecturer mobility, allowing INTI students the opportunity to study alongside their peers from other countries, and have guest lecturers from any of Laureate's institutions. Additionally, INTI students can study for a full semester abroad at any Laureate institution, while paying INTI fees under the Semester Abroad Programme (SAP) initiative.

We Focus in Making Our Students Employable

  • Curriculum that are industry relevant to enable students to be employable upon graduation
  • Gain immediate access to work with global brands through Employer Projects
  • Partnerships with some of the world’s highest rated universities

Read the full institution profile at: INTI International College Subang

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Entry Requirements

  • Bachelor's Degree (Level 6 - MQF) with minimum CGPA of 2.50;
  • Other qualifications equivalent to a Bachelor's Degree (Level 6 - MQF) with minimum CGPA of 2.50;
  • English language proficiency at least Band 6.5 IELTS or equivalent (Foreign Student).

*All applications will be individually assessed.

Payment Plan Options

Course Fees: RM 35,220
Registration Fees: RM 400
General Deposits: RM 500
Total Fees: RM 36,120

Important: For complete Fee Schedule - latest intake & latest course fee. Kindly request from our STUDYMASTERS.MY consultant.

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Additional information

Awarding Body

Coventry University, UK

Campus Location

Subang Jaya


24 Months

Mode of Study

Evening Class, Part-Time, Weekend Class

Schedule System

Semester System


Jan, May, Sep

Class Size

20-30 Students




Conducted in Malaysia

MQA Accredited

Yes – Provisionally Accredited


12 Modules & 1 Organisation Internship /1 Consulting Project/ 1 Dissertation


100% Coursework (No Written Examination)

EPF Withdrawal

Yes, Available

Installment Plan

Yes, Available


Early Bird Discount: RM 1,200 *T&C refer to INTI International University & Colleges.